(Source: Deutsche Welle)
Deutsche Welle marks 65th anniversary
For six-and-a-half decades, Germany’s international public broadcaster has been providing the world with news and information. Deutsche Welle’s offerings are more diverse and widely used than ever before.
“Dear listeners in faraway countries” — with these words from German President Theodor Heuss, Deutsche Welle (DW) began broadcasting on May 3, 1953. Germany’s foreign public radio station was charged with providing audiences abroad with a political, economic, and cultural picture of the country.
DW broadcast via shortwave and initially only in German. The first foreign languages were added in 1954. In 1992, DW expanded into television and, shortly thereafter, the internet.
“Of course the days of just shortwave were easier,” says Deutsche Welle Director General Peter Limbourg. “But thanks to the internet, social media, and our network of partners, we now have the chance to reach significantly more people than we used to. We offer a mix of news, background, and think pieces, presented in a modern fashion and oriented around the interests of our diverse and often very young target audiences.”
Limbourg has been DW’s director general for the past four and a half years.[…]