Broadcasting Board of Governors (BBG) rebranded as U.S. Agency for Global Media (USAGM)

(Source: BBG/USAGM Press Release)

WASHINGTON, Aug. 22, 2018

John Lansing (Source: BBG)

Effective immediately, the Broadcasting Board of Governors (BBG), an independent U.S. government agency that employs thousands of talented journalists, storytellers, and media professionals, is now the U.S. Agency for Global Media (USAGM).

The U.S. Agency for Global Media is a modern media organization, operating far beyond the traditional broadcast mediums of television and radio to include digital and mobile platforms. The term “broadcasting” does not accurately describe what we do. The new name reflects our modernization and forward momentum while honoring our enduring mission to inform, engage and connect people around the world in support of freedom and democracy.

We recognize the overdue need to communicate the evolving, global scope of our work as well as our renewed, urgent focus on the agency’s global priorities, which reflect U.S. national security and public diplomacy interests. USAGM is an independent federal agency that provides accurate, professional, and objective news and information around-the-globe in a time of shifting politics, challenging media landscapes, and weaponized information. Our identity and name will now address these realities.

The decision to change our name was a result of thorough research and extensive consultation with numerous internal and external stakeholders, including the BBG Board of Governors, agency staff and leadership at all levels, the five networks, Congress, the Administration, and interagency colleagues.

As with the BBG, the U.S. Agency for Global Media encompasses five networks: the Voice of America (VOA), Radio Free Europe/Radio Liberty (RFE/RL), the Office of Cuba Broadcasting (Television and Radio Martí), Radio Free Asia (RFA), and the Middle East Broadcasting Networks (MBN). These networks collectively reach an unduplicated weekly audience of 278 million people in 59 languages and in more than 100 countries. Insulated by a firewall from political influence, these networks will continue to deliver truth and professional journalism to people living in some of the world’s most closed societies.

Now more than ever, people around the world need access to the truth. USAGM continues to tell the truth, and illuminate the world like no other news organization in the world.

Video: Lansing On USAGM

Click here to view on YouTube.

Learn more about U.S. Agency for Global Media 

For more information

Nasserie Carew

US Agency for Global Media Public Affairs


[email protected]

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3 thoughts on “Broadcasting Board of Governors (BBG) rebranded as U.S. Agency for Global Media (USAGM)

  1. Mark Fahey

    From a non-USA citizen’s perspective – I really admire the work of the USAGM (BBG). Travelling throughout the Middle East and Asia I find they penetrate society quite deeply. I have been in many local taxis across the Persian Gulf and Radio Sawa was what the driver was listening to. (This was before their recent scaleback to Iraq only). In other places (a bit more off the beaten track) Radio Farda is heard on the radio. RFA also play’s such an important role.

    Two of the most interesting days of my life was going behind the scenes at two BBG stations last year. The insider’s visits were actually organised by BBG staff who read (this) Thomas’s SWLing Post. The outlets I visited were both broadcastings from studios in different sections of Washington DC. It was quite weird actually; I usually listen to the BBG stations on radios in far-off, remote places. To see the stations from another perspective, behind the microphones in comfortably air-conditioned studios in DC felt very strange!

  2. Tom Reitzel

    As far as a modern media company, I’d refine their biased characterization a bit to include propaganda. Really, this outfit needs to be axed entirely. One of main justifications for keeping this governmental propaganda outfit running is Cuba. Leave the counter propaganda to the Cuban exiles living in Florida through a commercial entity like WRMI. Close this taxpayer funded nightmare down entirely. It’s NOT needed and a considerable waste of tax dollars.


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